McDonald’s Fan Store Merch
From product to presentation. As a designer on McDonald's internal creative team, I designed the clothing, accessories, and display cards for the Fan Store. This collection was a convention exclusive that sold out less than 4 days.
My favorite item of the collection
McDonald’s x FIFA 2026 | Soccer Warm-up Track Jacket .
I always gravitate towards bold statement pieces and it so much fun to see what the crowd enjoys and what statements they present with their outfits. I really enjoyed seeing so many people walk out of the store and put this jacket on.
Lifestyle elements
McDonald’s - “I’m lovin’ it” | Boat Tote.
To see this tote in action further compliments my concept Lifestyle elements elevate products. Some people attached the bag charms and lapel pins to their tote and carried the rest of the merch they purchased. I believe we executed our mission with this item. Everyday tote or flight carryon with a sprinkle of McDonald’s love.